Formal

Maximally formal, protocol. For serious situations.

Archetypes

1

✓ What to do

• • Use formal 'you' • Follow protocol • Be respectful • Avoid informality

✗ What to avoid

• • Don't be detached • Avoid bureaucracy • Don't lose clarity • Don't complicate unnecessarily

Example Phrases

"Dear customer, we inform you about the following..."

email

"In accordance with established rules..."

website

"Company's official statement regarding..."

ad

Application Contexts

email

10/10

Official notices

website

10/10

Legal documents

customer_service

8/10

Complaint handling

Brand Examples

Banks (general)

Finance

Формальная коммуникация

Law firms

Legal

Юридический язык

Government

Public

Официальные документы