Enthusiastic

Maximum enthusiasm and emotions. Doesn't hide joy and admiration.

Archetypes

1

✓ What to do

• • Express emotions • Use exclamations • Share delight • Be expressive

✗ What to avoid

• • Don't overact • Avoid falseness • Don't exhaust • Don't lose sincerity

Example Phrases

"Stunning! Fantastic! Wow! Everyone needs this!"

ad

"THIS IS AMAZING! Just look at this! OMG! 🎉🎊✨"

social

"We're so excited!!! Can't contain our emotions!!! Yay!!!"

email

Application Contexts

social_media

9/10

Product launches

email

8/10

New product announcements

customer_service

7/10

Celebrating customers

Brand Examples

Sephora

Beauty

Восторженные продавцы

Disney

Entertainment

Магическое волнение

Lush

Beauty

Экспрессивная команда