Anti-design
Intentional breaking of all design rules. Chaos, readability on edge, provocation.
Arquétipos
2Características do Estilo
• Rule breaking
• Chaos
• Provocation
• Readability on edge
• DIY aesthetics
• Rebellion
✓ Quando Usar
• For avant-garde projects, underground when you need to shock and stand out.
✗ Evitar Se
• Clarity or functionality are needed. Risky choice.
Exemplos de Uso
Revista experimental
branding
Coletivo artístico
branding
Evento underground
social_media
Exemplos de Marcas
Vetements
FashionAnti-fashion approach
David Carson
DesignAnti-design pioneer
Neville Brody
DesignExperimental typography