Escapismo

Dreamy, fairy-tale style for escape from reality. Soft colors, clouds, fantasy.

Arquétipos

3

Características do Estilo

• Dreaminess

• Soft colors

• Clouds

• Fantasy

• Magic

• Unreality

✓ Quando Usar

• For lifestyle brands, children's products, wellness when oasis of calm is needed.

✗ Evitar Se

• Realism or seriousness are needed.

Exemplos de Uso

Livro infantil

branding

App de meditação

website

Marca lifestyle

social_media

Exemplos de Marcas

Glossier

Beauty

Dreamy aesthetics

Studio Ghibli

Animation

Magical worlds

Moleskine

Lifestyle

Romance of creativity