Neutro com serifas

Classic universal serif font with excellent readability and balanced proportions. Ideal for long texts and traditional publications.

Arquétipos

Homem comum

Cuidador

Explorador

Governante

Sábio

Características da Fonte

• Balanced proportions

• Classic serifs

• Neutral character

• High readability

• Universality

✓ Quando Usar

• Books and publications

• Newspapers

• Blogs

• Official documents

• Educational materials

✗ Evitar Se

• When strong character needed

• Very modern brands

• When need to stand out

Dicas de Combinação

Universal in pairings. Works with all sans-serif fonts. Can be used monochromatically.

Exemplos de Uso

Texto de artigo

body

Proporciona leitura confortável

Título de publicação

heading

Cria um aspeto profissional

Características Visuais

weight

regular

width

normal

contrast

medium

legibility

very_high

formality

neutral

Exemplos de Marcas

The Economist

Медиа

Uses for articles

Medium

Публикации

Uses for texts

The Guardian